Jennifer Sparks-Taylor

Sparks Ideas is a marketing agency focused on connecting companies with consumers in the health, beauty and education markets through interactive, engaging, brand experiences including offline, digital, and social media. Brand experience includes: Dermalogica, Solta Medical, Myoscience, Suneva Medical, Proctor & Gamble, Oakley, Men’s Wearhouse, Smile Brands, Twin Hill Corporate Apparel, K&G, Guthy-Renker, University of Southern California, eHarmony, Harpo Productions, Disney, IKEA, KMS, Red Bull, Sony, and Warner Bros. among others. About Jennifer Visionary marketing executive with 20+ years of progressively increasing expertise in CRM/relationship marketing, digital marketing, strategic planning, social media and project management. Excels in assembling and managing cross-functional teams that drive innovation, creativity and exceptional execution. Specializes in acquisition and retention of customers (B2B/B2C) and revenue growth/profitability. Exceeds challenges with high-energy, critical thinking, outstanding communication skills and a balance of innovation, creativity, optimism, fun, and integrity.  Expertise in: Brand & Product Launches Marketing to Women & Moms Project/Team Management Customer Relationship Marketing (CRM) Consumer Behavior Social Media

• eCommerce

Life Focus Collaborating with health & education teams that are passionate about life and connecting their expertise to their passions in order to successfully drive results. Currently working on a startup in the employment/recruiting industry to improve how hospitals and medical institutions find the right physicians, practitioners and staff in order to improve patient outcomes. Strongest Three Management & Business Skills Managing cross-functional teams to accomplish a goal Marketing strategy & planning including media, social media, and interactive Connecting companies to resources – I’m a “connector”